• Semi Permanent Hair Color

Platinum

A luminous, high-clarity ice that captures the pristine, reflective brilliance of a winter frost. This shade offers a pale, grey-white saturation that feels both avant-garde and timeless. It provides a sharp, crystalline glow with subtle pearl undertones, delivering a high-gloss finish that is both breathtakingly clean and modern

How To Use
Ingredients
Cleanse with a clarifying shampoo and omit conditioner; dry hair completely to ensure an open cuticle for maximum absorption. Using gloves, apply the colorant to sectioned hair from root to tip, combing through until fully saturated. Process for a minimum of 30 minutes. Rinse thoroughly with cold water only until clear; avoid shampoo and conditioner during this initial rinse to secure the pigment.
Aqua, Propylene Glycol, Glycerin, Hydroxypropyl
Methylcellulose, Peg/ppg-15/15 Allyl Ether Acetate, Citric Acid, Octoxynol-9, Aloe Barbadensis Leaf Juice, Parfum, Sodium Citrate, Limonene, Basic Blue 99, Basic Brown 17, Benzyl Benzoate, Acid Yellow 23, Methylchloroisothi-
azolinone, Methylisothiazolinone.
Our semi permanent hair dye is ready to use straight from the bottle and applies smoothly on all textures—including straight, wavy, curly, and coily.

Perfect for full color, touch-ups, or creative highlights.